Babylove  |  Premmie Proud

When a baby is born, parents love sharing the news on social media. But if the baby comes prematurely, you won’t always hear about it. BabyLove Nappies wanted to change this. We created Premmie Proud, a social initiative to help encourage parents of premature babies to share their little miracle with the world. Designed with the Miracle Babies Foundation, and the world’s number one baby photo sharing app, BabyPics, it’s a new range of hand-crafted photo overlays in the BabyPics app, created specifically for premmies.